REBO is the first company in our RECO family, RE-Company. Our purpose is to RE-design consumer goods for a better world. We are a sustainable business that rewards you for having a sustainable behavior, just like every time you drink from a REBO Bottle with your stainless steel smart water bottle.
We value purpose over profits
We seek purpose-driven profits by guaranteeing transparency and credibility at every step. But that’s not to say that profits aren’t a fundamental aspect of REBO, because they are! We chose to be profitable by acting with purpose because we believe profitability and impact go hand-in-hand. In other words, what’s good for the planet, is good for our business!We intentionally look at the long-term needs of our planet. At our communities. And that’s where we innovate and deliver.
The success of REBO is measured by our ability to:
1. Make you healthier through hydration
2. Reduce plastic waste
3. Enrich lives and strengthen local economies
4. Increase awareness of ocean plastics pollution
REBO is certified by the Gold Standard and is Climate Neutral committed.
Our values are in our name
Our logo is a re-designed, recycled rewind symbol
Staying true to our values, our logo is a RE-designed, RE-assembled and REcycled REWIND symbol. Reconstructed to create an entirely new alphabet for the REBO brand.
Located in Geneva, Switzerland
Our office is in central Europe, a great base for any company with communities and stakeholders on every continent… and in every ocean.Geneva is a hub of international organizations, a real asset in global connectivity. We share the city with the United Nations, where REBO has been offered the opportunity to present.